Business Idea: Have T-shirts with the ultrasound picture painted on them around the belly area. This could be an cross-sell for doctor’s officies. It would probably be easy to implement. Have the patient upload the ultrasound picture and create the shirt using a service like CafePress.
Source: I was at a 5 year old birthday part today. One of our friends there is a few days from delivering. There was a video recording of the event, and at some point we were all waving to the camera. The prospective mother made a minture wave like the “to be delivered” baby was waving at the camera. Then it occured to me it might be kind of cool/goofy/neat to have a shirt with an ultrasound picture just like you were seeing the baby.